Prof. Dr. Hassan Mahmood Abo Almaali
College of Pharmacy Kerbala University
Up-to-date Implementation of Chat GPT Program in Everyday Operational Activities
In the realm of 2023, the domain of Chat GPT (Conversational Graphical Processing Technology) and artificial intelligence (AI) is undergoing rapid evolution. To maintain a competitive edge, staying informed about the latest trends is exceptionally important. This article focuses on analyzing five noteworthy trends related to chat GPT in 2023. From advancements in natural language processing to the rise of cognitive chatbots, this article delves into the forefront of Chat GPT innovation.
1. Messaging Applications
Amid increasing digitalization, messaging applications are experiencing rapid growth. Ai tools, based in Seattle, have observed a notable uptick in adoption over the past year. Projections indicate this trend’s continuation in the coming years.
Messaging apps serve as robust tools for digital marketing. Sundar Pichai, CEO of Google, highlights messaging apps as a prime channel for companies to connect with consumers. These platforms facilitate seamless interaction between enterprises and their audiences. Major social media platforms like Instagram and Twitter offer direct access to messaging app interfaces, simplifying consumer access to updates on news, products, and services.
Messaging applications are becoming a cornerstone trend of the 21st century. Businesses looking to maintain their competitive edge should swiftly integrate messaging apps into their digital marketing strategies.
2. Virtual Reality (VR)
Virtual reality (VR) technology allows individuals to interact with digital environments, immersing them in experiences resembling real life. VR has gained popularity across industries, including digital marketing and social media. In digital marketing, VR creates immersive content. For instance, a fashion brand could use VR to create interactive virtual store environments, allowing customers to try on clothes at home. Social media platforms use VR to offer virtual tours of travel destinations.
As VR becomes more accessible, driven by lower costs and technological advancements, it gains traction among marketers. This popularity paves the way for enhanced customer engagement through immersive experiences in 2023.
3. Augmented Reality (AR) Technology
Augmented reality (AR) technology is the latest trend in digital marketing and social media. Marketers use AR to design immersive experiences by overlaying digital content onto real-world settings. AR engages audiences and leaves lasting impressions. Marketers can position digital content on surfaces like walls and furniture, creating captivating environments. Three-dimensional models offer interactive engagements, such as virtual product presentations and trials.
AI has significantly impacted digital marketing and social media. In 2023, AI’s role is set to expand further, predicting consumer behaviors, refining audience segmentation, and optimizing campaign strategies. AI-generated recommendations personalize customer experiences, while automation streamlines tasks, freeing up resources for innovative strategies and content creation.
4. AI Tools
AI tools enable marketers to analyze complex data sources, revealing patterns for more effective strategies. Through AI, marketers gain insights into campaign performance. AI-driven technologies lead to nuanced decision-making by understanding the impact of marketing efforts.
5. Blockchain
Blockchain technology will influence the development of chatbot GPTs. Distributed ledger technology establishes a secure digital marketplace, enabling secure and efficient transactions. Businesses can securely store user data, enhance data privacy, and provide real-time insights into customer purchases. Blockchain also ensures secure payment information storage and seamless fund transfers.
As businesses grasp blockchain’s potential, various applications are expected to emerge, revolutionizing chatbot GPT utilization in the future.
References:
Marr B., A Short History of ChatGPT: How We Got to Where We Are Today, FORBES innovation enterprise tech, 2023.
Hern A., Bhuiyan J., OpenAI says new model GPT-4 is more creative and less likely to invent facts, The Guardian, 2023.
Chui M., Roberts R., and Yee L., Generative AI is here: How tools like ChatGPT could change your business, Quantum Black, 2022.
